15.07.2026

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Gerhard Schubert GmbH

Automating Mixed Packs: How Assortment Lines Work

How can different product varieties be efficiently packed into a single mixed pack — without excessive labor and without compromising quality?

Fine pralines of various flavors in a tray. Different varieties of pet food pouches, combined in a single carton. An assortment of energy bars in one box. What all these products have in common: multiple varieties need to end up in a shared package in a defined mix ratio — reliably, quickly, and at a consistently high quality.


This is exactly what Schubert's Assortment Lines are designed for: automated packaging lines that combine image processing, pick-and-place robotics, and a flexible system architecture. At their core, three things matter most: the line must be able to handle the required mixed ratios, the products need to be fed in correctly, and every variety must be reliably identified.

Why Mixed Packs Are Becoming Increasingly Important

Consumers increasingly expect variety, and retailers are meeting that demand with packaging formats that deliver more choice—from family packs and mixed pet food assortments to praline boxes with multiple flavors.

Behind all these products lies the same requirement: retail-ready packs that contain different varieties of a product. Retailers themselves are also driving the trend: shelf-ready packaging is expected to showcase product variety right on the shelf — for example in pet food, where pouches, trays, and cans of different flavors are displayed together in a colorful mix.


Demand for mixed packs is rising across industries — in both confectionery and the pet food segment, where an ever-growing number of sales channels and private labels are calling for their own mix variants.


But what looks appealing on the shelf poses significant challenges for packaging technology. Mixed packs mean that different products must be placed into a shared package in a defined sequence, with the correct orientation and exact piece count — all while dealing with changing assortments, seasonal special editions, and rising performance demands.

Why Manual Processes Are Reaching Their Limits

Many manufacturers still assemble mixed packs manually or semi-manually. This works at manageable volumes — but as soon as variety, throughput, and cycle rates increase, the weaknesses become apparent:

  • Precision declines: Anyone who spends eight hours sorting pralines into tight cavities or layering stand-up pouches into cartons will eventually make mistakes. The result: complaints and waste.
  • Staff availability becomes a bottleneck: Seasonal peaks require additional personnel at short notice. At the same time, labor shortages and high turnover make it harder to fill positions. Recruiting, onboarding, and overtime drive up costs. More and more manufacturers are switching to automated packaging — simply because there are no longer enough staff available for these tasks.
  • Quality fluctuates: Different experience levels within the team lead to inconsistent results. Retail partners with strict quality standards will not accept this in the long run.
  • Scaling is nearly impossible: New mix variants or additional retail formats cannot simply be handled by adding more hands on the line.

An often-overlooked benefit of automation: employees who previously handled monotonous sorting and packing tasks can be redeployed to higher-value activities, such as quality assurance, line monitoring, or process optimization.

How an Assortment Line Works

An Assortment Line is an automated packaging line that combines different product varieties in a defined mix ratio into a shared package. To achieve this, several functional modules work together as a coordinated system:

Identifying and Classifying Products

Before a robot can pick up a product, the system needs to know what it is looking at. Our intelligent image processing systems and scanners capture every single product: shape, position, color, surface texture, and printed text on the packaging.

This also enables quality inspection: burnt cookies, damaged pralines, or defective pouches are detected and never make it into the package. At the Danish confectionery manufacturer Toms, for example, we use 2D reflected-light scanners that capture the color, shape, and quality of each individual praline across 24 different varieties and 14 tray sizes.

Picking and Placing

Our pick-and-place robots handle the actual loading of the packages. They work around the clock with consistent precision, handle even delicate products gently, and can be quickly switched to different product types using interchangeable tools.

Unlike human hands, they don't tire — performance remains constant even after long production runs. At Toms, six four-axis robots load 18 different praline assortments at 44 trays per minute with millimeter accuracy into tightly formed cavities.

Managing Mix Ratios and Pack Patterns

The real complexity lies not in the individual pick, but in the orchestration: Which product comes from which infeed? In what sequence is the package filled? Does the piece count per variety add up?

The line is easiest to configure when product mix ratios are relatively balanced—for example, 50:50 or 60:40.The more uneven the distribution, the more demanding the control system becomes.

The pack pattern also plays an important role: Should every flavor be visible in the top layer? Is each layer packed with a single variety or mixed? Depending on the requirements, we use direct loading, where each product is picked up by a robot and placed directly into the package, or upstream product grouping.

Our scanners and control system work together to ensure that every package matches the specified assortment exactly. A camera at the outfeed performs a final completeness check — only correctly filled packages leave the line.

A practical example is our Assortment Line for pet food manufacturer Ospelt, where stand-up and flat pouches are automatically packed in up to four varieties and varying quantities per package across multiple carton sizes and tray formats, at belt speeds of up to 25 m/min.

Ensuring Flexibility

Mixed packs thrive on variety. That's why the line must be able to keep pace with changing requirements:

  • 3D printing system (Partbox): New format parts and robot tools can be printed on-site within hours — instead of waiting weeks for conventionally manufactured parts. This shortens changeover times and reduces downtime.
  • Modular machine design: New mix ratios or packaging formats can be easily implemented or added later, thanks to our modular machine architecture.
  • Easy operation: The HMI — the operator interface of the line — allows a new packaging program to be selected or a short-notice change to the pack pattern to be made at any time. This makes switching between mix variants fast and straightforward.
  • Scalability across sites: Thanks to the modular design and standardized system components, proven line concepts can be transferred to additional lines or sites — without starting from scratch each time. This reduces engineering effort for follow-up projects and ensures consistent standards across the entire machine fleet.

Product Infeed: How Do the Products Reach the Line?

One aspect that is frequently underestimated when planning mixed-pack lines is product infeed. The different varieties are typically produced by variety, stored temporarily, and only then transported to the packaging machine. The individual varieties are fed to the machine in an orderly fashion via separate conveyors.

This so-called offline infeed is the more common approach and offers greater flexibility than a direct online infeed from production, where all lines would need to run in perfect sync.

Depending on the level of automation, the range extends from manual infeed by operators, through semi-automatic solutions with roller conveyors, all the way to fully automatic systems with depalletizing robots and automated guided vehicles. For online infeed, various conveyor systems are used. Anyone planning a mixed-pack line should factor in intralogistics from the very start.

When products enter the packaging machine, they first need to be singulated before they reach the machine sorted by variety. Special functions are often used for this: vibrating conveyors, for instance, ensure that products are evenly distributed and moved into the correct position. Turning stations rotate products into the right orientation — with pouches, for example, the printed display side usually needs to face upward to meet marketing specifications.

An important consideration for online infeed — product overflow: When the mix ratio is not evenly distributed or a production line goes down, an imbalance arises between the production and packaging processes. Surpluses of individual varieties can occur that cannot be packed immediately. Without buffer and recirculation systems, these products may end up as waste in an online setup.

These systems must be planned in from the outset and sized correctly. Otherwise, stoppages in the manufacturing process quickly lead to incompletely filled packages or a product overflow. Offline solutions offer greater flexibility here by decoupling the packaging process from upstream processes.

Special Requirements: E-Commerce Packaging

Not every mixed pack ends up on a supermarket shelf. In the growing e-commerce segment, packaging must meet different requirements, with shipping stability becoming a top priority.Packages must pass drop tests, layers must not shift during transport, and material thickness needs to be higher. For example, through corrugated board or additional reinforcements, and at the same time, the line must be flexible enough to handle different carton formats and sizes.

Our modular system architecture makes it possible to process both shelf-ready packaging for brick-and-mortar retail and shipping-stable e-commerce packs on the same line.

Reducing Investment Risk

Anyone considering the automation of mixed packs is facing a substantial investment decision. That's why we offer concrete ways to keep the risk manageable:

  • Technology center and proof of concept: In our technology center in Crailsheim, we conduct tooling tests with your actual products — before the investment decision is made.
  • Built-in expandability: We already factor in future formats and applications during line planning, so the line can grow with your business.
  • Machine life cycle: Our machines are designed for a service life of 20 years and more. Throughout this entire period, we ensure spare parts availability — so your investment is secured for the long term.
  • Support through to full production: Commissioning doesn't end with the push of a button. We support the ramp-up on-site, train your operators and maintenance team, and make sure your organization can manage the line independently after handover — from daily operation to fault diagnosis.

Checklist: 12 Questions to Ask Before Automating Mixed Packs


  1. How many product varieties do I want to pack into a single mixed pack?

  2. How do my products reach the packaging line? Online, directly from the upstream process — or offline and sorted by variety, e.g. from an intermediate storage area?

  3. For offline infeed: Do the products need to be unloaded from specific containers, e.g. WIP trays, baking sheets, or E2 crates? Is product singulation required?

  4. For online infeed: Do I need buffer or recirculation options in case one variety's manufacturing process comes to a standstill?

  5. What types of packaging should the line handle — e.g. retail-ready packs, shelf-ready display cartons, or e-commerce-capable packaging?

  6. What special requirements do I have for e-commerce packaging — for example regarding stability, material thickness, or drop tests?

  7. What package sizes do I want to cover?

  8. Do I need special functions in my line, such as product turning or aligning the display side?

  9. What are the mix ratios within the packages?

  10. What pack pattern applies? Single variety per layer or mixed varieties per layer?

  11. How should the different varieties be identified — via the infeed lane or using scanner and camera technology?

  12. How much space do I have available in my production facility? (Also read our blog article on planning compact packaging lines)

Outlook: Why Flexibility Is Becoming a Must

The conditions facing food and pet food manufacturers will continue to tighten shorter product life cycles, more variants at smaller batch sizes, rising quality expectations from retailers and consumers, and a labor shortage that won't resolve itself. Manufacturers who still assemble mixed packs predominantly by hand will not be able to meet these demands reliably over time.


What matters is thinking about the right solution not just technologically, but strategically: Which mix ratios and pack patterns are viable in the market? Which packaging formats — shelf-ready, e-commerce, traditional boxes will be needed in the future? These questions should be answered long before a line is built.


With our Assortment Lines, you lay the foundation for turning product variety from a burden into a competitive advantage: with predictable staffing requirements, consistent quality, and the ability to respond quickly to new market demands.


Want to find out how your mixed packs can be automated? In a no-obligation initial consultation, we analyze your product portfolio, your variants, and your volumes together — and show you options ranging from partial automation to a complete solution.

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